Iconic Brands: A retrospective

When people imagine Hawaii, thoughts of golden beaches, palm trees, and surfing may immediately come to mind. Yet, hidden high above the tropical landscapes of the islands lies a surprise for adventurers and snow enthusiasts alike—Mauna Kea, the tallest mountain in Hawaii, towering at an impressive 13,796 feet. Mauna Kea is a dormant volcano on the Big Island of Hawaii, and during winter months, its summit transforms into a snow-covered wonderland. This high-altitude peak offers a one-of-a-kind experience for those daring enough to ski or snowboard above the clouds in a place otherwise known for its sun-soaked shores. First attracting adventurous skiers in the 1930s, Mauna Kea has since become a secret destination for those looking to combine a tropical vacation with an unexpected winter sport experience. With no official ski resorts or chairlifts, this is skiing at its most rugged. Enthusiasts have to hike or use four-wheel-drive vehicles to access the snow slopes, adding an extra element of adventure to the experience. Skiing and snowboarding on Mauna Kea is about more than just the thrill of the slopes. The views are breathtaking, with vast stretches of the Pacific Ocean visible from the summit, offering a stark contrast between Hawaii’s tropical seas and the snow beneath your feet. This rare opportunity to experience snow in Hawaii makes Mauna Kea a bucket-list destination for those who crave unique outdoor experiences. Whether you’re a seasoned snowboarder or a curious traveler, Mauna Kea invites you to take part in a surreal adventure—where snow-capped peaks meet the tropical beauty of the Hawaiian islands. At Malibu Shirts, we honor the spirit of adventure with designs that celebrate the unexpected and the extraordinary, just like skiing Mauna Kea.

When most people think of Hawaii, they envision palm trees swaying in the breeze, pristine beaches, and tropical warmth. But high above the islands' sun-drenched coastlines lies a world few expect: the snow-covered summit of Mauna Kea. This towering volcano, which reaches an impressive 13,803 feet above sea level, offers an experience unlike any other—skiing in Hawaii. Skiing on Mauna Kea has long been one of Hawaii’s best-kept secrets. On clear winter days, when conditions align just right, the volcanic slopes transform into a skier’s paradise. The combination of pristine snow, remote terrain, and breathtaking views over the Pacific Ocean makes for an otherworldly adventure. This is no ordinary ski resort. There are no chair lifts, no groomed runs, and no cozy lodges at the base. Instead, this is skiing at its purest—hiking up the volcanic slopes to carve out your own path down. Enthusiasts and adventurers make the pilgrimage up to Mauna Kea each year to experience the thrill of skiing in a place where tropical and alpine worlds collide. But skiing on Mauna Kea is more than just a thrilling ride. It's a testament to the diverse and extraordinary nature of the Hawaiian Islands. Where else can you surf in the morning and ski in the afternoon? For both locals and visitors, this unique experience is a reminder of Hawaii's ever-surprising landscape. At Malibu Shirts, we celebrate the many faces of Hawaii, from the surf to the snow. Our collections are inspired by the rich history and natural beauty of these islands. Whether you're an adventurer at heart or simply appreciate the incredible range of what Hawaii has to offer, skiing on Mauna Kea stands as a symbol of the endless possibilities this remarkable place holds.