Iconic Brands: A retrospective

Nestled in the heart of Long Beach, California, Lions Drag Strip was a legendary racing facility that made a thunderous impact on the world of drag racing in the mid-20th century. Established in 1955, it quickly became a mecca for drag racing enthusiasts, known not only for thrilling races but also for cutting-edge design and top-notch facilities. The 1960s marked the golden era of Lions Drag Strip, as it hosted national and international drag racing events, showcasing top-tier racers and drawing car aficionados from far and wide. Sadly, in 1972, the track closed due to rising real estate values and maintenance costs, but its legacy endured.